Your sales team is spending up to 60% of their time finding leads instead of closing them
We build automated prospecting and outbound systems that let your reps focus on selling. Sourcing, research, qualification, and outreach, all automated. They just take the conversations.
Your sales team is working hard. The process isn't working smart.
Your reps are researchers, not salespeople
15 to 20 hours a week per rep spent on research, list building, and CRM admin instead of selling.
Hiring more reps won't fix a broken process
Adding headcount to a manual process just multiplies the waste. Most of that salary goes to admin.
No infrastructure connecting the dots
Data in five places. Manual CRM entry. No enrichment. No scoring. Leads fall through the cracks.
You want to be AI-forward but don't know where to start
Your competitors are automating. Nobody on the team can build it. Agencies haven't delivered.
A prospecting engine that feeds your entire sales operation
The automated system plugs into whatever your team already does. We build the pipeline that sources, researches, qualifies, and delivers prospects ready to talk to.
Strategy and ICP deep-dive
We map your business, who you serve, and how we find them.
Automated sourcing and list building
AI tools scrape, source, and build prospect lists matching your ICP.
Deep company research using AI
Every prospect researched individually. Pain points, revenue signals, growth data.
Qualification and scoring
Every lead scored A to D. Your team only focuses on the best fits.
Decision maker enrichment
Verified emails, phone numbers, and LinkedIn profiles for every contact.
CRM and pipeline automation
Qualified prospects flow into your CRM with all research attached. Zero manual entry.
Feeds into any channel
We set up the full infrastructure too. Dedicated sending domains, premium SMTP mailboxes, LinkedIn automation, campaign copy, and automated outbound at scale. Built, tested, and handed over.
Watch the system work
From strategy to CRM. Every step automated. This is what your sales team's pipeline looks like when the system is running. Only delivering qualified leads and their data.
| # | Company | Industry | Size | Research | Score | Tier | Decision Maker | Phone | CRM |
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| # | Company | Industry | Size | Research | Score | Tier | Decision Maker | Phone | CRM |
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Calculate what manual prospecting costs your team
Adjust the sliders to match your team. See exactly how much time and money is going to work that an automated system handles in minutes.
Per rep: hours lost to manual work each week
24 hours
per rep, every single week
Per rep: annual cost of manual prospecting
£21,000
of each rep's salary going to admin, not selling
Total across your 3 reps
£63,000/yr
£5,250 / month
72 hours per week your team could be selling instead
The Complete Outbound Engine
We build the entire automated prospecting and outbound system for your sales team. Strategy, infrastructure, data, campaigns, and automation. Built specifically for your business, tested for 60 days, and handed over firing.
Your team gets a system they can run on every day. Pre-qualified prospects with research already done, contacts already enriched, and data already flowing into your CRM. Cold email campaigns sending automatically. LinkedIn outreach running in the background. They focus on the conversations that create revenue.
You own everything. No lock-in. No dependency. If you want us to keep managing it after handover, we can. If you want to run it yourself, you'll know exactly how.
What we can build for you
- 90-minute strategy call to map your ICP, positioning, and campaign angles
- Full prospecting engine: sourcing, research, qualification, and scoring
- Decision maker enrichment with verified emails, phone numbers, and LinkedIn
- Cold email infrastructure: dedicated domains, premium SMTP mailboxes, deliverability setup
- Campaign copy, personalisation logic, and automated sending at scale
- LinkedIn outreach automation: connection requests, DM sequences, and follow-ups
- CRM integration so qualified prospects flow straight into your pipeline
- Rigorous testing and optimisation before anything reaches your team
- Handover call or complete walkthrough videos and documentation
- Optional ongoing management so the system keeps running after handover
“He really knows his stuff and does it in a way that doesn't consume my time”
£325k+
Total pipeline generated
35+
Qualified leads in 45 days
100+
Hours saved on prospecting
0
Hours Patrick spent building it
Patrick O'Connell
Profitable Designer
“He really knows his stuff when it comes to this, and probably more importantly, he does it in a way that means it's not consuming of my time as a busy person.”
“We've got 35 qualified leads in the pipeline. If we multiply that by our average transaction value, we're probably approaching $200,000 in opportunities. And I've basically done nothing to get to this point.”
Patrick recorded this testimonial after 45 days. We've since generated over £325k in total pipeline together.
Patrick runs a mentoring and coaching business for design business owners. He'd been doing email outreach manually with VAs for years. It worked, but it consumed time he didn't have.
We built the entire system for him. His only involvement was purchasing a few domains. Everything else was built and managed by us.
The result: £325k+ in total pipeline generated. 35 qualified leads in the first 45 days, approaching $200k in opportunities. His words: “I basically did nothing to get to this point.”
Over 100 hours saved on prospecting work that was previously done manually. Time now spent on the conversations that actually close deals.
The system produced enough consistent pipeline that Patrick was able to reduce his sales team without losing output.
“We run this system every day for ourselves and our clients”
Hi, I'm Josh. Founder of Side by Side.
We're system-obsessed AI and automation specialists who've spent over two years deep in the go-to-market space. I come from a creative background with an obsession for detail and a focus on genuine partnership with every client we work with.
I built my own consultancy first. Learned what it actually takes to generate pipeline, close deals, and grow a business from scratch. Then started applying those same systems to help other companies do it better, faster, and with far less manual work.
Transparency and collaboration are at the core of how we work. Every client has the option to learn and understand the system themselves. Nothing is withheld, nothing is a black box. If you want to take full ownership, you can. That's deliberate.
If you've been put off by the typical "lead gen" crowd, I get it. The AI bros, the marketing bros, the agencies that overpromise and underdeliver. We're deliberately trying to be different. More care, more craft, more honesty.
Things people ask before starting
Let's see if this would work for your team
Book a free diagnostic call. We'll audit your current sales process, identify where time is being wasted, and show you exactly what a system could look like for your business.
Or email hello@sidebysidesystems.com